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Digital Marketing Assistant

Overview of the role

We are looking for a hardworking and enthusiastic Marketing Assistant to join our friendly team at our offices in Wadebridge, North Cornwall.

Perfect Stays are market-leading specialists in renting exclusive, luxury holiday homes across the South West. With a growing portfolio of over 70 exceptional properties and an ever-expanding customer base, we are looking for a capable individual to assist the Marketing Team with all marketing activities across two brands, Perfect Stays and The Beach House Company.

At least one years’ experience in a marketing role is essential, and a degree or equivalent qualification is desirable. However, above all else, we’re looking for sophisticated copywriting abilities, a strong understanding of Google Adwords, Google Analytics and SEO as well as exceptional organisational skills and the ability to take initiative. A creative flair and a positive attitude are paramount, as we’d expect the Marketing Assistant to contribute new ideas and processes.

This is an exciting career opportunity for a Marketing Assistant looking for a fresh start in a fast-paced and buzzing digital business. For the right candidate, this role will offer great future prospects and lots of fantastic team incentives. This role will also involve working Saturdays on a rota basis.

Main Duties and Responsibilities

Assist with the company’s online presence through effective SEO, PPC campaigns and advertising.
Plan and develop CPC and organic social media campaigns to increase social followers and generate bookings.
Evaluate marketing, advertising and website activity through data tracking and analysis.
Produce reports to show the effectiveness of marketing campaigns and identify ways to improve performance to increase return on investment.
Create sophisticated and engaging copy for social media, email marketing, website content and blog articles that enhance website SEO, where relevant.
Design and implement successful email marketing campaigns.
Manage and update the website with new, high quality content.
Identify new advertising and PR opportunities with key publications and influencers to secure effective coverage.
Work with creative contacts to design adverts and marketing materials.
Contribute creative ideas to improve marketing activities and drive results.

Required Experience

At least one years’ experience working within a marketing role.
Experience using social media platforms and e-communications in a business capacity.
Experience using Facebook Ads Manager, Google AdWords and/or Google Analytics.
Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook).

Desirable Experience

Educated to degree level.
Google Ads certification.
Experience in pitching and securing press coverage.
Previous hospitality and/or tourism experience.

Personal Attributes and Skills

Sophisticated copywriting abilities.
Outstanding written and verbal communication skills.
Exceptional organisational skills, the ability to multi-task and adhere to deadlines.
Strong ability to be proactive and take initiative.
Analytical thinker with excellent problem-solving skills.
Ability to adapt and be flexible in a fast-paced working environment.
A can-do attitude.
Willingness to learn and develop, as well as to contribute new ideas.
Strong work ethic, integrity and ambition to succeed.

What We Offer

Spacious modern office.
Training support and a positive work environment.
28 days holiday.
Increased benefits linked to position and length of service.
Quarterly team afternoons.
Occasional team stays at new property additions to our portfolio.
Team ‘Health, Wellbeing and Environmental’ Ambassadors for a healthier work environment.

Salary

£18,000 – £22,000 depending on experience

How to Apply

Please email a covering letter, which should include what you’re looking for from a new role, what you can bring to the team and your aspirations for the future. You should also attach a current, up-to-date CV to rebecca.jackson@perfectstays.co.uk.

Closing Date

Friday 31st May